Challenge Coins – Old Traditions and New Trends
The old challenge coins were plain and simple with simple borders and were made up of different metals. The challenge coins in old times were not that expensive either and if their metal was banged up they were still not worth except the actual cost. The new trends in challenge coins have changed the whole concept of challenge coins.
They are no more used for challenging the officers to show their coins but are now a good way of marketing products. Most of the challenge coins are a part of the marketing scheme of a product or franchise. The challenge coins are now very expensive and made up of every kind of expensive materials like gold, silver, platinum, etc. most of the challenge coins in the olden times were only worth a few dimes while now the more invested in the coins means attracting more public towards their brand.
The latest types of coins that have become very common are:
- Spinner challenge coins: These kinds of challenge coins are not that useful but they are quite expensive. These kinds of coins are actually loved by coin collectors and coin lovers.
- Punched digit challenge coins: these kinds of coins are introduced by different food franchises or factory owners. They are given out to the different workers so that their attendance can be marked out daily. Similarly the food franchises take help by the punched digits by placing the food orders on the table of the one who has the punched digit coin placed on it.
- Bottle opener challenge coins: these kinds of coins are very common and given out usually by bottle companies. They get these kinds of coins made with the logo of their company or brand on it and give them out to the general public for free and for the marketing of their product. Other companies also use these kinds of coins so that when the people use them to open bottles their attention gets the better of them for their business.
